SDI’s 2024 Year in Review: Talk About Making the News!

Jan 29, 2025

“There is only one thing in the world worse than being talked about, and that is not being talked about.” – Oscar Wilde

From groundbreaking research on military caregivers, cutting edge technologies, national celebrations and milestone anniversaries, our clients and our employees were making news in 2024!

Here’s a quick glance at a memorable year, which included our office moving to a new location:

we moved graphic

EDF PBS picture

The Elizabeth Dole Foundation partnered with the RAND Institute and Wounded Warrior Project to release a landmark survey, Hidden Heroes Emerging from the Shadows, which captured the scope and magnitude of issues facing military caregivers including a dramatic increase in their numbers. PBS Newshour

ww1 ceremony 2025 picture

The Doughboy Foundation and World War I Centennial Commission marked the completion of the World War I Memorial in Washington, D.C. with a powerful, historic ceremony that attracted thousands. USA Today

first set of freshly minted Marine Corps 250th Anniversary Commemorative Coins

The Marine Corps Heritage Foundation kicked off the 250th anniversary of the Marine Corps in December when the U.S. Treasury officially minted a special commemorative coin. The year of events in 2025 will include Marines Across America spotlights in every state, a 50-state cake cutting supported by the American Bakers Association, and an appearance by Chesty, the Corps’ mascot, at the Westminster Kennel Club Dog Show. Coin Week

Susan Podcast

The B&O Railroad Museum in Baltimore, as it prepares for the 200th anniversary of railroading in 2027, further established itself as a cultural destination, with a newly expanded exhibit dedicated to the Underground Railroad and with its annual Christmas spectacular, the Polar Express ride. CBS News Baltimore

Maximus launched its revolutionary TXM (Total Experience Management) solution for federal agencies to modernize their approach to customer experience. As one example, the U.S. Postal Service will use Maximus TXM to launch a new program. Serving Those Who Serve

AHF photo

The Army Historical Foundation commemorated the 80th Anniversary of D-Day with digital and live programs, overseas battlefield tours, and a special reception with D-Day veterans for the National Museum of the United States Army’s special exhibit on the invasion. Wall Street Journal

To kick off 2024, The Memorial Foundation, dedicated to promoting awareness of the Martin Luther King, Jr. Memorial, announced its impressive class of young leaders for the Social Justice Fellows Program. The Tennessee Tribune

SDI’s Jenny Wang, who joined as a Senior Vice President this year, was honored by Washington Women in Public Relations with its Emerging Leaders Award. POLITCO

AHF photo

SDI’s Sean O’Leary moderated a high-power panel of CCOs from the Washington Post, Howard University, Truist Bank, and Nestle Corp. to discuss the evolution of the role during the Mid-Atlantic Marcom Summit. PR News

Susan Ann Davis

Among the many podcasts and interviews SDI Chairman Susan Davis did in 2024 is this favorite: Breakthrough with Lisa Gable in partnership with RedBoxMe and Cartier

new SDI homepage

One of our biggest projects in 2024 came to fruition in January, as we launched a new website. Visit our new home: https://www.susandavis.com/

We are grateful to be part of the above and so much more.

Wishing our wonderful clients, colleagues and friends a positive and a productive new year!